​Brisbane’s Music Leaders revealed

Over the past two weeks we’ve compared the breakfast programs in Sydney and Melbourne for advertising, song and entertainment content.

This time, with the help of our marquee sponsor, AirCheck™ we’ve analysed five Brisbane music stations, Triple M, 97.3 FM, B105, NOVA 1069 and 4KQ.

The station that played the most songs was 4KQ with 13, but the 11 songs played by 97.3 FM were longer and took up the most time.

B105 devoted the least time to music and second least time for advertising and promos leaving it with the most time for news, weather, traffic and talent generated content.

The table below is the result of monitoring 7 to 9 am last Friday 14 Feb 2014.

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