Hot 100 is the station listened to most in the latest Xtra Insights survey for Darwin, the first for the city since September 2017.
With an overall gain of 4.8 to 39.2, Hot 100 has a significant lead over Mix 104.9 (down 0.9 to 21.6) and ABC Radio Darwin, down 1.5 to 12.5.
Hot 100 has the lions share of the under 40’s market, with Mix performing well with listeners 40+.
The Hot Breakfast with Danni & Brent (Hot 100) is up 3.6 to 38.8, leading Breakfast with Andrew & Sarah (Mix) 21.1.
Looking at the cumes, Hot 100 has added 21,100 listeners for a total of 81,200, with Mix adding 15,500 for a total of 61,600.
triple j also made a significant gain in audience numbers, up 7,300 to 26,800 to put them just behind the ABC with 32,200.
THE SPIN
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