Mix102.3 gives prostate cancer the finger bun

28 July 2008 · News

There’s nothing funny about prostate cancer. Yet, with more innuendos (get it, in your endo s) than you can shake a digit at, Mix 102.3 Adelaide is asking their listeners to bend over (backwards if they like) to raise funds for research and awareness into this killer disease.

And fair enough. Prostate cancer is the second biggest killer of men in Australia. And to help fight it, Mix102.3 is embarking on a Finger Bun Blitz.

Today they’re asking Adelaide to join Mix102.3’s John Riddell, Jodie Blewett and Snowy, and enjoy a magnificent Mix102.3 Finger Bun.

The promo is tied together with a compelling call to action; “Adelaide – let’s get off our buns and get on board the Mix102.3 Finger Bun Blitz.

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