Nova Boy gets strung out in cartoon advert

Now that DMG has completed its Nova network, the company is embarking on a new phase of tv advertisements.

The creative for the latest ad brings Nova Boy to life as he walks down the street bringing colour to the lives of people he passes, gets picked up by the station’s breakfast team, and strung out on a clothes line.

To see a low resolution version of the Sydney ad featuring Merrick and Rosso, click below (Quicktime movie file 1.9Mb).