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SCA launches two new digital measurement products for advertisers

Wednesday 07 October, 2020
SCA has launched two new, innovative digital audio campaign attribution products.
 
SCA Footsteps measures footfall attribution to digital audio campaigns, and SCA Soundcheck provides campaign and brand effectiveness studies specifically for digital audio.
 
Both new products will be offered to advertisers after successful trials, and will capitalise on SCA’s 46% jump in listening hours on digital audio platforms in August*, proving audiences are listening longer and more often.
 

Adrian Brine is the latest Air Head

Monday 21 September, 2020
Adrian Brine is the latest guest on the Air Heads Radio podcast with Leroy Brown.

SCA’s Head of Talent Development talks about the future of radio/audio in Australia, and he chats about the young head wobbler that walked him through his year 10 work experience at 5YYY Whyalla.



Hit Network strengthens statewide programming with new appointments

Thursday 17 September, 2020

The Hit Network today announced a series of producer appointments for its new statewide, community breakfast shows that were announced earlier this month.
 
The Show Producer appointments are:

Two newly created senior digital audio appointments at SCA

Wednesday 16 September, 2020

SCA today announced two newly created, senior digital audio appointments, as part of its growth strategy focusing on audio on demand and podcasting.
 
Sam Cavanagh becomes Head of Entertainment and News Content - Digital Audio, and Jennifer Goggin becomes Head of Features and Special Interest Content - Digital Audio.
 

SCA's live streaming now reaches 1.5 million

Thursday 10 September, 2020

SCA’s digital audio platforms have reached new highs with more people tuning into Hit and Triple M than ever before, recording a record 1.5 million live radio streaming listeners during August, a jump of 88% year on year.
 
SCA audiences are listening longer and more often, with 10 million listening hours, an increase of 46% year on year.
 

SpokenLayer will launch in Australia in partnership with SCA

Tuesday 08 September, 2020

The partnership with SCA will enable SpokenLayer Australia to access SCA’s vast network of professional voices and enables advertisers to access SpokenLayer’s growing network.
 
SpokenLayer is a US’s provider of short form audio content for voice assistants, smart speakers and podcast platforms. that specialises in the creation, distribution and monetisation of short form audio content in partnership with publishers and brands.
 

Acast expands local sales and creative team with six new hires

Tuesday 08 September, 2020

Acast continues to bolster its local sales capabilities in Australia, announcing six new hires today, including the appointment of Tom Roach as Acast’s local Creative Strategy Lead.
 
This follows Friday’s announcement that Acast and Nova Entertainment had ended their three-year partnership.
 

Amanda Unwin is the new Head of Sales in Syndey for SCA

Tuesday 01 September, 2020

 

Amanda Unwin has been appointed as SCA's Head of Radio Sales – Sydney, effective 25 September, replacing Carla Vella who moved to Queensland earlier this year.

The Briefing gets to 100 episodes

Thursday 27 August, 2020

SCA’s The Briefing on PodcastOne Australia, has quickly attracted an audience to make it one of the fastest growing daily news podcast in Australia.

SCA introduces new Hit and Triple M content leadership structure

Thursday 27 August, 2020

SCA Chief Content Officer, Dave Cameron, today announced a new Content leadership structure across the national Hit and Triple M networks.

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