Let your creative people do the best work of their lives: Oatly’s John Schoolcraft

29 May 2025 Quick Links: Oatly Presentation The Fame Game Revolutionising Content Creation Influencer Strategies John Schoolcraft, the former Chief Creative Officer of Oatly thinks Marketing Departments get in the way...

The glasses category is boring, so we just tried to have a sense of humour: Mumbrella360

28 May 2025 Specsavers’ Marketing Director Shaun Briggs told the story of the company’s UK founders from 1984. The husband and wife team of optometrists started the company...

Podcasts haven’t been ruined by brands yet: Mumbrella360

28 May 2025 ...but they will soon will be! At Mumbrella360 this morning, "adland's favorite social media truth-teller," Rob Mayhew opened the conference with his traditonal "takedown of...

Last minute tickets still available for next week’s Mumbrella 360

21 May 2025 The Mumbrella360 conference happens next week, and there is still time to get tickets. Over three days at Carriageworks in Sydney, Mumbrella will offer a...

Dumb money and smart listeners

13 June 2024 Covid has changed us in so many ways. I watched Dumb Money last night on Netflix.

How will artificial intelligence affect media and advertising?

4 June 2015 In a game-show format panel discussion today at the Mumbrella360 conference, radio and tv presenters Paul Murray and Jules Lund joined advertising and marketing trend...

Radio is voice with emoticons: Merrick at Mumbrella 360

3 June 2015 "You can't always understand what people mean on social media... you can't hear the tone, the meaning...

Selling radio with passion and integrity: Mumbrella 360 Conference

3 June 2015 Merrick Watts told participants at today's Mumbrella 360 Conference that live reads ads can "combine passion with integrity" if delivered well. Responding to a question...