4 August 2013 Your listeners want to be informed and entertained and have fun. They want new knowledge. If they are alone in...
22 May 2013 It’s not what you say, it’s what they hear.” — Red Auerbach Have you ever noticed that some on-air personalities, while...
23 April 2013 by Abe Udy, Director @ Abe’s AudioOften it’s the simple, uncluttered ads that stand out the most. I was talking to Chris...
6 November 2012 “It’s not what you say, it’s what they hear.” — Red Auerbach Have you ever noticed that some on-air personalities, while...
11 October 2012 Here are some basics for hosts & interviewers from regular radioinfo contributor Valerie Geller. Don’t miss seeing Valerie as she...
23 September 2012 The online radio show – A lot of talented, experienced broadcast professionals now choose to do their shows online rather...
12 September 2012 Your credibility as a station may be all you have that differentiates you from all the noise – clutter and...
23 August 2012 If you work in talk, you already know it’s not just “radio” anymore. You work as a communicator to grow...
10 August 2012 Create Powerful Radio – Speak visually: “Don’t tell me the moon is shining; show me the glint of light on...
26 July 2012 Just because you have a plethora of instant messages coming in, does not mean you have to use them all....
12 July 2012 Creating powerful radio means that you can never be boring. And that goes for callers as well as hosts. A...
29 June 2012 If you take callers on your show, you already know a great one can make a show; a boring or bad...
24 June 2012 There’s nothing yet like it in Australia. Maybe there should be. Everyone knows somebody who has struggled with an addiction...
20 June 2012 “Everybody complains about bad writing.” Broadcast journalism trainer/author Deborah Potter, who runs NewsLab, worked for years as a reporter for...
12 June 2012 Advice from Americas newswriting guru, Mervin BlockAnyone who writes knows it’s much harder to write shorter, but less is often...
6 June 2012 Nicki Minaj has waged a war on US radio station Hot 97 after one of their DJ’s insulted her at...
4 June 2012 “We are all in sales” Those are the words of international sales consultant and trainer Pat Bryson, president of Bryson...
27 May 2012 Do you know your audience? How are News/Talk listeners using radio and other media? You may be surprised. Fred Jacobs,...
21 May 2012 I’ll never forget the day. I was waiting in a slow moving line at the bank. That’s when the guy...
17 May 2012 A T-Shirt slogan said it best: “If you want Me to listen to You, then You have to listen to Me.”...
15 May 2012 Can an established station be re-branded to get a younger audience? Joint Communications President John Parikhal, who is also a...
6 May 2012 “If I had eight hours to chop down a tree, I’d spend six hours sharpening the axe.” – Abraham Lincoln Successful talk...
29 April 2012 “It’s not what you say, it’s what they hear.” — Red AuerbachHave you ever noticed that some on-air personalities, while...
22 April 2012 Some 80,000 delegates attended this year’s NAB in Las Vegas where the focus was on the digital world. Among them...
1 April 2012 Have you ever had a nervous guest in studio—or one that went on and on—you could feel your listeners leaving?...
25 March 2012 Focus groups show audiences respond when an interview sounds like “real people talking,” but zone out when what is on the...
18 March 2012 Programming WABC New York gave me a ringside seat to Rush in his early days. We were the flagship station for...
11 March 2012 Whether you broadcast or podcast your show, you already know—radio isn’t just “radio.” Your audience gets their entertainment, news, and...
4 March 2012 I’m not naming names, but someone leaked a confidential memo to a station staff that targeted women. It said: “Women like...
