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The radio station making money from podcasts

24 June 2019 Radio Tomorrow with James Cridland Radio TOK FM is one of the most listened-to radio stations in Warsaw, Poland, owned by Agora...

Getting the Basics Right

23 June 2019 Peady’s Selling Engagement Making a sale is often the ‘end goal’ in selling but getting your customer to buy a...

Three podcasts we can learn from

18 June 2019 Radio Tomorrow with James Cridland At the recent Podcast Day in London, I was asked to share three of my favourite podcasts,...

How to Value Add with Key Accounts

16 June 2019 Peady’s Selling EngagementHave you ever heard, or used, the phrase ‘value add’??In the advertising and media world it’s our dirty...

Apple’s changing podcasting: but is it theirs to change?

11 June 2019 Radio Tomorrow with James CridlandApple are making some changes.You’ve probably heard about iTunes going away. In truth, this means little – iTunes...

Sales prospects are where you find them

10 June 2019 Selling Radio Direct with Pat Bryson I was in the middle of one of my domestic chores (going to the grocery...

Would Radio by any other name, sound as sweet?

4 June 2019 With apologies to Shakespeare: Radio Tomorrow with James CridlandA while ago, I worked on a radio station called “The Groove”, which was a...

Gaining Sales Referrals To Win

2 June 2019 Peady’s Selling Engagement According to a study by Texas Tech University83% of customers would be happy to provide a referral after a...

Facts tell, stories sell

26 May 2019 Peady’s Selling Engagement Think about the last time you watched a great movie or read a good book – compelling...

Where should a radio station be?

21 May 2019 Radio Tomorrow with James Cridland Something fun is happening in my home town of Brisbane, Australia – some of our radio stations...

How busy can a salesperson get?

19 May 2019 Peady’s Selling EngagementI’d like to share a story. Recently I was working on a project involving a sales team who...

Radio stations to broadcast Trump speeches daily through 2020 election

16 May 2019 Three radio stations in Panama City, Florida, classic rock WRBA-FM country WKNK-FM and adult hits WASJ-FM, will broadcast portions of...

Trouble for internet radio services

14 May 2019 Radio Tomorrow with James CridlandThere’s trouble for vTuner, the heritage company used by many manufacturers as an internet radio directory. On...

Florida radio station holds another ‘Win a Baby’ contest

13 May 2019 A Florida radio station is in the news again thanks to a controversial contest. For the second year in...

What Do You Talk About in the C Suite?

12 May 2019 Peady’s Selling EngagementRecently a friend of mine was at a presentation by the CEO of a medium sized company. During...

Radio’s biggest strength and worst enemy: habit

5 May 2019 Radio Tomorrow with James CridlandTypically, when I speak at conferences, I start by pointing out how popular radio is. 9 out of...

Is It Getting Tougher to Win Business?

5 May 2019 Peady’s Selling EngagementThe other day I found an interesting piece of research from the Richardson Group about the big challenges facing salespeople....

Is the future for AM radio a switch to digital?

29 April 2019 Radio Tomorrow with James CridlandIf radio’s audience is getting progressively older, AM radio is partly to blame: in most parts of the...

Back to the Future?

28 April 2019 Peady’s Selling Engagement I’m a huge fan of forbes.com – they consistently publish invaluable articles on sales, advertising, management and...

We’re Too Busy Being Busy!

21 April 2019 Peady’s Selling Engagement Welcome to this week’s post on sales and selling success.I’d like to share a story.Currently I’m working...

NAB Show highlights a trend away from studio complexes

16 April 2019 Radio Tomorrow with James CridlandI recently went to the NAB Show in Las Vegas – the first time I’d been...

Cridland survives NAB

15 April 2019 Radio Tomorrow with James Cridland A busy week last week at the NAB Show in Las Vegas. The exhibitors’ floors...

“Price is never the primary motivation to buy, “Stephen Pead”

14 April 2019 Peady’s Selling EngagementWhat sales tricks do you employ? How about ‘special’ techniques or ways to persuade? Any great comebacks to...

Just 9 Words in an email could make all the difference

7 April 2019 Peady’s Selling EngagementHeard of the 9-word email? I’m a fan.Welcome to this week’s post on sales and selling success.Finding, engaging...

Sliding into irrelevance, or taking control? #RDE19

2 April 2019 Radio Tomorrow with James Cridland I’ve just been to Radiodays Europe in Lausanne, Switzerland. It’s the highlight of my radio...

The 9 Ways to Deliver Superstar Customer Service

31 March 2019 Peady’s Selling Engagement Customer service is an important part of the sales cycle – in fact some say that...

The dangers of assumption for radio

26 March 2019 Radio Tomorrow with James CridlandNever “assume,” we’re told in internal training days. To ass-u-me, we’re told, makes an “ass” out...

Sales Lessons from a Big Mac

24 March 2019 Peady’s Selling Engagement Ever heard of the ‘Big Mac Index’? The video below explains the concept.When I saw it, I began...

The difference between Radio and Podcasting? Podcasters like each other

19 March 2019 Radio Tomorrow with James CridlandI’m often asked what the difference is between podcasting and radio, since I’m increasingly straddling both...

A radio station that just plays podcasts

19 March 2019 Radio Tomorrow with James Cridland iHeartRadio has launched what it claims is a first – a radio station that just plays podcasts. The...