This month we are celebrating 30 years of radioinfo.
Who would have thought that it would also bring the highest readership in the history of this publication. We had over 200,000 unique readers across the week, with a peak of 92,000 of them hitting our server in the few minutes around 9:30am last Thursday to read about the ratings results.
It is more than double the amount of readers we usually get per week. So much so that we had to put a ‘challenge’ on the site to slow down the amount of traffic hitting the site in that half hour.
The main picture above shows the peak traffic spike once traffic slowed at about 10am on ratings day, and also two other days earlier in the week when our traffic was up, thanks to our coverage of Kyle & Jackie O and KIIS. The picture below shows the peak of our ratings day traffic.
Our top 5 readership segments are: radio presenters & producers, general management, advertising agencies, technical readers and podcasters.
We have been covering radio since 1996, and have adapted and expanded as the industry has changed over the past 3 decades. Now we cover audio technology, radio, podcasting, production, consumer audio consumption trends and audio equipment, not just in Australia, but also across the world.
And the news just doesn’t stop coming. Today Kyle launched legal action against ARN and Nine Radio got a new name. Our readership is booming!
Looking back into our archives, we mentioned a young Phil and Jackie O’Neil‘s move to Sydney in 1996, when their Hot 40 Countdown show went national and when a new guy named Kyle joined the show in 2000 after Phil left and moved to Kiss 100 in Britain.
We have been there for the Kyle and Jackie journey all through their careers:
- When Kyle was evicted from the Big Brother house
- When Kyle and Jackie were nominated for their first big radio awards
- When the pair decided to break a broadcasting record and when Kyle won a previous court case or hosted the ACRAs
- In 2003 when Kyle and Jackie moved to 2Day FM Drive and when Nova tried to poach them in 2004
- and when Kyle told radioinfo, even back in 2006, about his ambitions for a national breakfast show, on the Austereo network.
We covered the contract negotiation and speculation then the reality of K&J leaving 2Day FM, without their Facebook page.
Then the leaks and finally the launch of K&J on KIIS. We were at the North Ryde headquarters of ARN on launch morning.
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As we continue to celebrate our 30th year, here’s a shout out to some of the first people who joined our mailing list decades ago, some of whom still read this publication every day:
Andy Grace, Toni Pipicelli, Steve Mummery, Paul Bartlett, John Peters, Aaron Jowitt, Sian Gard, Chris Rieger, Keith Williams, Hans Torv, Tracey Dowling, Sasha Tannock, Kate Mac, Byron Webb, Mal Rock… and many others who have been with us for so many years.
Thanks for being part of our journey
When we published the info about our 30th birthday, we also received many messages of congratulations.Here are some of them:
CBAA CEO Jon Bissett: “Congratulations to Radioinfo on this milestone. Thanks for your ongoing commitment to sharing stories relating to community broadcasting and recognising the contribution of our broadcasters to the industry.”
Phil Cullen: Well done Steve. A pleasure to work with you at the ABC and AFTRS and to keep track of your later adventures through your terrific and insightful industry journal. Best wishes.
Jason Ford: Congratulations. It’s been a great read through the years.
Lisa Sweeney: Congratulations Steve. I also enjoyed my few months working with you, as well as years of reading
Samantha Binetter: Wow! Longer than life sentence! Congrats Steve and also to Serena for her support of you on that journey
Majid Jida Piracha: Congratulations and once again thankyou for your teachings, encouragement, recognition and your incentive for creating and enabling me to have been presenter, producer and Broadcaster on a very successful and well known Community Radio of Penrith NSW
Marianne Jane Cannon: Congratulations. So many have benefited from your information and teachings.
Barry Keohane: Wow. 30 years! What a great achievement. Congratulations on the journey. Proud to have a played a small role in that few months I played as editor.
Clinton Maynard: Well done Steve, a vital part of the industry.
Peter Niegel: Congratulations – wow what an achievement
Kim Napier: Proud to be part of the story. Congratulations
Steve Ahern is publisher of this audio industry trade journal